What Sells Your Product?

When you sell a product sometimes you can get caught up in the features and physical characteristics of that product (like low price, beautiful appearance, great smell, great taste etc…) and forget what really sells the product.  Rest assured your customer knows exactly why they buy the product and it has nothing to do with the description or physical characteristics of the product.  It’s the benefits that sell your product.

When you buy a product what are you thinking?  I’m thinking: “Ok what’s this going to do for me?”  I bought some cleansing tea – Did I get it because of its appearance, smell, taste, or price?… or maybe because of the attractive well-designed colorful brochure?

Nope, I have good tasting economical tea at home I got from the grocery store.  I got the tea because of the benefits associated with it.  I saw the benefits I needed and knew I wanted; I saw cleansing for the colon, relief for indigestion, bloating, acid reflux, and an effective tool for weight loss.  Finally what strengthened my resolve to buy were testimonials of other people who were already experiencing these benefits that I wanted.   Everything else about the tea that didn’t involve what the tea could do for me were minor technicalities for me.  It’s all about the benefits.  – Dave Puckett

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  • Anonymous

    Great info about why we purchase things. I like the benefits of the Whole Wellness Club products. By having my own online health food store, I get the highest quality products to help my body slow down the aging process. The company also sends me thank you checks once a month for sharing a good thing with others.

    It is also great to know my body is getting detoxed every day from our toxic world. Holy Tea is keeping my colon, liver, lungs, and kidneys clean. Being regular is also a blessing. I have used Holy Tea for over 3 years now.

    Great blog. Keep up the good work!

  • Anonymous

    Great info on why to buy things. I like the benefits of whole products from Wellness Club to have your own online store for natural products, get high quality products, so my body to slow down the aging process. In addition, the company sent me a check once a month, by sharing a good thing with others.

  • http://www.looplane.com/community/pages/health-and-wellness-products/ Health and Wellness Product

    Hey Dave is that a green tea? what is the product name?

  • http://workingonline-methods.com/ Dave Puckett

    It’s not a green tea but an Herbal blend that gives me multiple benefits.
    It’s called Velocitea. I can’t say what it will do for anybody, however I had many nice results…one of them was my Acid Reflux went away completely with regular use. I can give you a free sample if you’re interested?  Click here >  http://bit.ly/y4igoO

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